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Not very long ago I shot an abuse-prevention training video/PSA at Triangle Inc with Ablevision as part of their new IMPACT: Ability program.  

The last time I acted on camera was a little over a year ago for Malarkey Films, which in turn was the first time I'd done that in several years.  That shoot involved a stuffed monkey puppet and a gas mask.  This project however, had a significantly more serious tone.

It was great to be a performer again, as very few other arts have the same degree of immediate gratification.  I had almost forgotten how fun it is.

This however, was not a typical shoot...



 
 
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This past November I was one of two alumni speakers at TEX: Tufts Idea Exchange.  TEX is an event inspired by and modeled on TED.  If you are not familiar with TED, do yourself a favor and click that link.  Be sure that you don't have anyplace important to be for a while. 

I'm coming back to this long-overdue post now in part because I've noticed through social media that they're soliciting speakers again, and to urge anyone among my readership in the Tufts community to apply.  And also, anyone with access to any similar events, like TEDx for instance, to make a point of going and/or somehow getting involved.  (I met many of the people involved in TEDxSomerville, and they are awesome, one of the TEX presenters will actually be speaking at their event).  For something even more informal, check out NerdNite

I want to talk specifically about TEX, and generally about what events like this have to offer.  Let's start with my presentation and go from there...


 
 
I've been thinking a lot lately about the relationships between social media, online marketing, and live performance.  I use the plural because the internet is now a broad enough topic that the relationship between say, twitter and audience development is very different than the phenomenon of critics with blogs, which again is very different from online ticket sales, which is again not in the same universe as online script sales and licensing.  On top of this, we now have the phenomenon of active audience participation through smartphones in some performances, as well as some theatres now having a "twitter section" where audiences are welcome to use smartphones to tweet their experiences as they're happening.  (There has recently been a whole lot of discussion on this phenomenon, my feelings on it are mixed and I am waiting to see what comes of putting this policy into effect.)

Now, some of you who know me as a scholar know that one of my major research interests is the entrepreneurial imperative of the American artist, or, in more plain English: the business of being an artist.  A great deal of the business end of things is now happening online.

What follows are some (very) loosely organized thoughts on the relationships between the theatre community and the internet.  (I may expand on specific segments of this post at a later date.)